I’ve done it, I’ve cracked the code. I know what is wrong with Hollywood; “Content Overload”!
No, not in the traditional sense of we have too much coming at us so we can’t absorb it all. No, the problem with Hollywood is they keep making more and more ‘content’ for us to consume and most of it is crap. Let face it, good movie ideas are like good business ideas. One out of every 100 or so may be good and out of that only 5% will actually make it. So why does the Hollywood entertainment engine feel that it has to fill our lives with every crap script (‘cmon, who actually green lighted “Evolution”?) that comes across their desk. I mean some of them are good but most of what comes out of the mainstream entertainment industry is total crap. I’m not talking about, it’s a niche vehicle and just not targeted at me; no, I can recognize the difference between bad and just not interesting to me.
Father: “You see that?”
Father: “That’s shit. And this, “shinola.”
Navin: “Shit, shinola.”
Father: “Son, you’re going to be all right.”
Wake up Hollywood, we can all tell the difference between shit and shinola!
I’m tired of the entertainment industry being one of the few industries that, if they sell you a bad product, you can’t demand your money back. If you bought a car that looked beautiful in the brochure and on the show-room floor, only to find out that it smelled of BO after a week, the floors were sticky and you always had 2 people behind you that were so bored with where you were going that they’d rather hold their own conversation? No, you’d take it back and demand your money back and throw a royal hissy.
So here’s what I propose we do about the problem. To all who actually care that great baskets of money are being wasted on people watching bad movies, let’s setup a “Movie lottery” Insert of everybody in the US going to see the latest celluliod fluff foisted upon us at the theaters each week, we’ll all draw straws. Each week 100 of us will see each movie that comes out. That’s it. Everybody else stay home and watch “Caddyshack”, “Stripes”, “The Shining”, “Moulin Rogue!”, “The Jerk” or whatever your personal favorite movie is but don’t go to the theater. Then, the 100 that go see each movie will post reviews. Now at this point, it’s up to you.
Once you read the review and check the score given to it by ‘The 100’ then you have to decide then if it’s worth your money or not. But at least you aren’t going in blind.
Until next time, hope all is well.